After a quick audit of their Facebook and Google ad accounts, we noticed that cost per leads were way too high to scale to where they needed to. We also looked down funnel and realized there wasn’t an effective way to measure how qualified leads are and that there wasn’t enough prospect reengagement happening on the sales side.
iAnalyst was able to provide the FLD team feedback on their Sales + Marketing funnels. This included recommendations on how to manage lead flow and take advantage of their current technology stack. iAnalyst worked together with the FLD In-House team to implement conversion optimization tasks & deployed an end-to-end analytics process.
Google Ads & Bing Ads
Reconfiguration & optimization of ad accounts.
Facebook & Instagram Ads
Reconfiguration & optimization of ad account.
Search Engine Optimization
On-Site + Off-Site Optimization.
Conversion Rate Optimization
Funnel analysis, data-driven implementation & testing.
Increased monthly website revenue
Increased website conversion rate
Return on Ad Spend