JIMMYJANE strives to redefine the perception of sexual wellbeing by designing products and experiences that provide pleasure, strengthen connection, and create provocative possibility.
The vibrators & luxury adult toys space is both crowded and competitive because of sex toy distribution companies like Adam & Eve, Amazon and much more. The JIMMYJANE team has top-notch customer service and a great product lines, but needed iAnalyst’s help to boost revenue, traffic, awareness & profitably.
We started off restructuring the funnel, which was long and unoptimized which meant poor conversion rates. We set up a landing page that drove to a lead capture application form, which then went directly into an onboarding funnel. That significantly improved conversion rate from ad click through to actual application / lead capture. Through rapid testing and optimization we were able to dramatically increase efficiency, and we had a playbook that we could use to scale to other markets.
Google Ads & Bing Ads
Reconfiguration & optimization of ad accounts.
Facebook & Instagram Ads
Reconfiguration & optimization of ad account.
Search Engine Optimization
On-Site + Off-Site Optimization.
Conversion Rate Optimization
Funnel analysis, data-driven implementation & testing.
Increased Organic Traffic
Increased website converstion rate
Paid Return on Ad Spend