The fashion blogging space is both crowded and competitive because of many fashion influencers & digital publishers. The PurseBlog team has great high quality content & loyal audience of followers, but needed iAnalyst’s help to boost revenue, traffic, awareness.
We started off restructuring the the blog, which was unoptimized which meant poor conversion rates. We set up the site structure & optimized the user flow that drove engagement on the blog. That significantly improved the traffic and blog followers. We also implemented powerful ways to monetize the blog that to this day generates additional revenues for the organization.
Developed custom functionality to improve user flow & experience.
Blog Monetization Strategies
Custom blog monetization programming & Consulting.
Conversion Rate Optimization
Funnel analysis, data-driven implementation & testing.
Increased revenue in 4 months.
Increased website converstion rate
Return on Ad Spend